User Retention Dashboard

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Description

The User Retention Dashboard helps you understand how well users continue engaging with your product after signing up. It tracks retention for both all users and new users, so you can monitor whether users are coming back over time and identify changes in retention behavior across daily, weekly, and monthly periods.

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Create User Retention Dashboard

To create the dashboard, go to Dashboards, select the User retention template, and fill out the setup form.

1. Dashboard name The name of the dashboard. This helps you identify the dashboard, especially if you create multiple retention dashboards for different products, audiences, or segments.
2. Sign-up event The event that represents when someone becomes a new user. This event defines the starting point for new user retention reports. It allows the dashboard to measure how many newly signed-up users return after their first interaction with the product.

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Report groups and report purposes

1. New user retention

This section helps you understand how well newly signed-up users are retained after they join the product.

• New user retention rate

Shows the percentage of new users retained during the selected time period. Purpose: Helps you understand whether new users are coming back after signing up and whether the early product experience is successful.

• Daily new user retention trend

Shows the daily retention trend for newly retained users. Purpose: Helps you monitor how quickly new users return after signing up and identify early retention issues.

• Weekly new user retention trend

Shows the weekly retention trend for newly retained users. Purpose: Helps you understand whether new users continue returning in the weeks after sign-up.

• Monthly new user retention trend

Shows the monthly retention trend for newly retained users. Purpose: Helps you evaluate long-term retention for new users and understand whether they continue finding value after the initial experience.

2. Overall platform user retention

This section helps you understand retention across all users, not only newly signed-up users.

• User retention rate

Shows the percentage of all users retained during the selected time period. Purpose: Helps you quickly understand overall product retention and whether users are continuing to come back.

• Daily user retention trend

Shows the daily retention trend for all retained users. Purpose: Helps you monitor short-term retention changes and identify daily drops or spikes in returning users.

• Weekly user retention trend

Shows the weekly retention trend for all retained users. Purpose: Helps you understand whether users are returning consistently on a weekly basis.

• Monthly user retention trend

Shows the monthly retention trend for all retained users. Purpose: Helps you track long-term retention and understand whether users continue engaging with the product over time.

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Report card behavior

Each report card is designed to support quick exploration and deeper analysis. The report title is clickable and opens the detailed report view. Users can also reorder reports using drag and drop, allowing them to personalize the dashboard based on their workflow and priorities. For Trend, Funnel, and Retention reports, a table view icon is available. When clicked, it shows a breakdown table for the selected events. Each report action menu includes:

• Download as PNG
• Edit
• Refresh
• Duplicate
• Remove report

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Dashboard actions

Within the header, you can:

• Add content: You can add an existing report to the dashboard or create a new report and add it directly.
• Share: Use the three dots in the top-right corner to share the dashboard via email with teammates.
• Refresh: Click the refresh icon in the top-right corner to update the dashboard data (available every 10 minutes).
• Action menu - Duplicate and delete.